> For the complete documentation index, see [llms.txt](https://docs.swish.app/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.swish.app/incorrect-pricing-displayed-on-wishlist-page.md).

# Incorrect Pricing Displayed on Wishlist Page

### 1. Compare at Price Not Showing

**Summary**

Shopify may **suppress the “Compare at” price** in certain regions due to compliance regulations.

**Reference:** [Shopify’s Pricing Indication Directive](https://help.shopify.com/en/manual/compliance/legal/pricing-indication-directive)

> Shopify has a feature that hides **compare at prices** for stores in the **European Economic Area (EEA)** to comply with pricing indication regulations.
>
> When this is enabled, **our app will not render compare at prices** for customers browsing from these regions.

How to Re-enable “Compare at” Prices for EEA Customers:

* Go to **Settings → Markets → Preferences**.
* **Uncheck**: `Hide compare-at prices for European Economic Area (EEA) customers`.
* Save your changes.

### 2. Dynamic or Region-Based Price Differences

**Summary**

Price discrepancies can be caused by **Shopify's tax settings**, **Markets configuration**, or **regional adjustments,** even if localised pricing wasn’t explicitly set up.

**Details**

* **Tax & Market Settings Can Affect Price Display**\
  If your store uses the following settings, then product prices may be adjusted at the API level to reflect estimated taxes for the customer’s region:
  * **“Show prices including taxes”** enabled in the Admin
  * **“Include taxes depending on customer's country”** enabled under **Settings → Markets → Preferences**
* **API May Return Adjusted Prices:**\
  Even if **Shopify Markets** is not actively used or localized pricing isn't set, Shopify may **still apply adjustments** when a **country context** is present in the Storefront API query.
* **No Localized Pricing ≠ No Adjustments:**\
  Simply having no explicit regional pricing does **not** guarantee the base price will be returned, **tax-inclusive settings** or **market adjustments** can still apply implicitly.

**Suggested Troubleshooting Steps**

1. **Check Shopify tax settings:**
   * Is **"Show prices including taxes"** enabled?
   * Are taxes set to be **included or adjusted based on the customer’s country**?
2. **Check Market preferences:**
   * Go to **Settings → Markets → Preferences**
   * Review whether **country-specific features or tax rules** are enabled.
3. **Verify if price adjustment apps are active**
   * Some apps may alter prices silently based on region or language.
4. **Check for any hidden pricing adjustments** for the country in question (e.g., Spain)